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Marlboro is an American brand of cigarettes, currently owned and manufactured by Philip Morris USA within the United States, and by Philip Morris International outside the United States. Richmond, Virginia, is the location of the largest Marlboro cigarette manufacturing plant. Marlboro (including Marlboro Vista and Marlboro Crafted versions) is the global best-selling cigarette brand since 1972. For now, Marlboro has a 30% market share worldwide, more than the next 5 competing brands combined.