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Winston is an American brand of cigarettes, currently manufactured by Japan Tobacco International. The brand is named after the town where R. J. Reynolds started his business which is Winston-Salem, North Carolina.
Winston was introduced in 1954 and quickly became one of the top-selling cigarette brands, using the slogan “Winston tastes good as a cigarette should”. It became the number one cigarette sold in the world by 1966, a position it held until 1972 when Marlboro overtook the brand. Today Winston maintains high market positions.